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Ford embraced the social media movement early on, and it proved a successful tactic ahead of the launch of its then all-new Fiesta. The automaker is once again taking to Facebook and Twitter, this time to keep hatchback fans in the loop of the production progress of the upcoming Ford Focus ST. Key folks involved in the development of the hot hatch are putting together video updates, which will then be offered up exclusively to the vehicles Facebook fans and Twitter followers.
Over 300,000 Facebook users have signed on to get updates on the car so far.