Honda Reports March Sales Figures 2012

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Honda Sales Figures For March 2012 Reported

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American Honda Motor Co., Inc., today reported March 2012 monthly new-vehicle sales of 126,999, a decrease of 8.4 percent over March 2011, based on the daily selling rate*. The Honda Division posted March 2012 sales of 115,833, a decrease of 7.7 percent year-over-year. Honda's year-over-year decline is in reference to an exceptionally strong sales month in March 2011.

The all-new 2012 Honda CR-V continued its record-setting sales pace, up 35.3 percent from last year and posting an all-time monthly sales record of 30,868 sales compared to last year's total of 21,998 units.

“We knew we had a home run with the all-new CR-V," said John Mendel, American Honda executive vice president of sales. "And to launch it right as our supply chain is refilling means that we are competing in earnest in a growing market. The CR-V has historically been a sales leader in its segment, and the success of this all-new vehicle tells us that we've again hit a real sweet spot for consumers.”

The Acura Division's March sales totaled 11,166, down 14.6 percent compared to March 2011. The TSX model registered a double-digit sales increase, up 15.1 percent from the same period last year to 3,355 units. Sales of the TL sales reached 2,923, a year-over-year decrease of 29.4 percent.

*The daily selling rate (DSR) is calculated with 28 days for March 2012 and 27 days for March 2011. Year-to-date, the DSR is calculated with 77 days for 2012 and 75 days for 2011. All percentages reflect DSR.
 
Honda Canada Reports March Sales Results

The 2012 Honda CR-V, Canada's top-selling compact SUV, breaks all-time monthly sales record by 20%

MARKHAM, ON, April 3, 2012 /CNW/ - Combined March sales of 13,743 units by the Honda and Acura divisions of Honda Canada Inc. represented a little over 9% decrease over last year's sales. The Honda Automobile Division reported March sales of 12,841 units, down 7% from last year. The Acura Division reported March sales of 902 units, down 35% over last year.

"Last year was an unusual March result due to the clear out of the previous generation Civic. However, along with excellent Civic sales this month, we achieved record all-time monthly sales of the all-new CR-V. The compact sport-utility vehicle features dynamic styling, increased cargo space and enhanced fuel economy as part of a "total package" approach designed to provide Canadians with best-in-class value," said Jerry Chenkin, executive vice president, Honda Canada Inc. "With CR-V now being built with the Honda Civic at our plant in Alliston, Ontario, we are proud that two of our best-selling vehicles are being built by Canadians, for Canadians."

Honda Canada has sold approximately 3.5 million Honda and Acura passenger cars and light-duty trucks in Canada since 1973. Of all Honda and Acura vehicles sold in Canada in March, 95% were produced at the company's assembly plants in North America, unchanged from the same month last year.
 
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seems the new cr-v is a hit
 
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